Upcoming Events

Feb 25

Hermes Awards Ceremony

Celebrate the best creative from Dayton at this year's Hermes Awards Ceremony

Register Now

Feb 28

Dayton Mosaic Project

Introducing the first AAF-Dayton Mosaic Project. Be a part of it!

Register Now

Apr 6

April Lunch Meeting with Dr. Pepper Snapple Media VP

Join us, along with PRSA Dayton to hear Blaise D’Sylva, VP of Media for Dr. Pepper Snapple Group.

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Public Service

AAF-Dayton Public Service Advertising

Advertising provides the major impetus in informing the public of the many worthy causes and programs developed for a better quality of life. We as advertisers, advertising agencies, marketers, and media have the power to make a great impact in the public service area. It is in this spirit of public service that each year a local non-profit organization is the recipient of a media campaign donated by AAF-Dayton members. The campaign may consist of radio, TV, print, outdoor, web, and/or promotional material.

If you know of an organization that would be appropriate for this undertaking, contact:

Erika M. Whiting
Public Service Chairman, AAF-Dayton
(937) 296.4043
erikamwhiting@hfcudayton.com

Criteria For Selection

  • The cause shall be of such a nature that advertising techniques can be effective means of achieving its objectives.

  • The cause must be of genuine concern to the community, and broad enough in scope, so that it will be of interest to the media and public.

  • Ideally, there will be a local organizational structure identified with the cause which can give direction, provide necessary approvals, and have sufficient budget for out-of-pocket (material) expenses needed to complete the project.

  • The project shall be non-commercial, non-denominational, non-partisan politically, and not designed to influence legislation.

  • Agencies, organizations, or groups served must be non-profit and exempt from Federal Income Tax.

  • Project should not be similar to another already being conducted in the local community.

  • Provisions should be made for the GDAA logo to appear on all materials.